| Industry | Reality Television |
|---|---|
| Genre | Television Production Company |
| Founder(s) | Jeff Collins |
| Headquarters | Los Angeles, California, United States |
| Website | CollinsAve.com |
Collins Avenue (CollinsAve) is an American television production company run by entertainment executive Jeff Collins. Working in a partnership arrangement with the London-based Content Media Corporation (formerly ContentFilm[1] Group), CollinsAve produces reality programs in the U.S. with international distribution support from a partner company, Content Television (formerly Fireworks Entertainment).
CollinsAve will continue development and production in a five-year deal with Content Media Corporation as a lead investor in return for an equity stake.
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CollinsAve primarily produces television content for networks in the US, including The CW Network, TLC, Lifetime, and Animal Planet.
In January 2010, CollinsAve established an innovative partnership with Virgin America Airlines to create one of the first primetime network docuseries - Fly Girls.[2] The series aired March 24, 2010 on the CW Television Network and follows five airline attendants throughout both their professional and personal lives working for the young, high quality airline started in 2007 by Sir Richard Branson.[3]
In February 2011, CollinsAve aired Outrageous Kid Parties Outrageous Kid Parties follows parents who spend incredible amounts of money to throw over-the-top birthday celebrations for their young children.
On July 13th, 2011 Dance Moms premiered on Lifetime. Dance Moms is centered on Pittsburgh’s Abbey Lee Dance Company and notorious instructor Abby Lee Miller's “in-your-face” approach to teaching and demanding curriculum. The show follows the obsessive mothers and their children in the studio with their first steps to stardom in pursuit of the National Dance title.